27 Best CRM Software For Small Businesses In Singapore

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In today’s fast-paced business environment, small businesses in Singapore require tools that streamline their operations and provide a competitive edge.

Among these tools, the best CRM software for small businesses stands out as a crucial component for success.

With the best CRM software for small businesses in Singapore can enhance customer engagement, improve sales strategies, and foster lasting relationships with their clients, ultimately driving growth and efficiency in their operations.

#1. BestMarketer – Best CRM Software For Small Businesses

Image Credit: BestMarketer
Contact:+65 6027 2388 (Call)
contact@bestmarketing.com.sg (Email)
Price:$97 per month $997 per year
Key Features:Email Marketing
SMS Tracking
Unlimited Sales Funnel
Website Builder
Call Tracking Surveys & Forms
Booking & Appointments
CRM & Pipeline Management
Tracking Analytics Reputation
Management Courses/Products

BestMarketer stands out as the best CRM software for small businesses, merging ClickFunnels, ActiveCampaign, Zapier, and HubSpot into one intuitive platform. It’s tailored to boost leads, sales, transaction size, and customer return rates.

This CRM enables you to craft and oversee landing pages, websites, and diverse marketing funnels. It ensures comprehensive client interaction with support for limitless domains, forms, and contacts, plus integrated chat capabilities with FB Messenger and IG DMs.

Additionally, it offers an array of design templates, automated funnel systems, and unlimited course hosting, making it a seamless, all-in-one solution for elevating your business’s online marketing strategy.

#2. Salesforce Essentials

Image Credit: Salesforce Essentials
Contact:800 1301 448 (Call)
Price:$25 per user per month
Key Features:Contact and Lead Management
Email Integration
Sales Automation

Salesforce Essentials is designed specifically for small businesses, offering a simplified yet powerful version of Salesforce’s advanced CRM system.

This tool is perfect for small business owners transitioning from spreadsheets to a more sophisticated, easy-to-use CRM solution.

It integrates multiple support channels into one platform, providing a comprehensive view of customer interactions. With features tailored for small-scale operations, it ensures seamless contact tracking and management, making it a valuable asset for growing businesses.

#3. Zoho CRM

Image Credit: Zoho CRM
Contact:+65 67231040 (Call)  
sales@zohocorp.com (Email)
Price:$14 – $52 per user per month
Key Features:Automation (Macros)
Google Ads Integration
Integration with Google Workspace
Social Media Management
Automated lead generation from Facebook and Twitter
Live Chat and Visitor Tracking Sales
Signals Custom Modules

Zoho CRM is a standout choice among the best CRM software for small businesses. Popular for its user-friendly interface and extensive feature suite, it caters to the diverse needs of small enterprises.

Zoho CRM’s strength lies in its scalability and customizability, allowing businesses to grow their CRM capabilities with their expansion.

It offers a wide range of tools for sales tracking, customer relationship management, and marketing automation, all integrated into a cohesive platform. The software’s adaptability suits various business models, ensuring a personalised experience.

#4. HubSpot CRM

Image Credit: HubSpot CRM
Contact:+65 6955 6000 (call)
Price:$800 – $3,600 per month (USD)
Key Features:Email tracking software
Email marketing software
Lead management software
Marketing analytics

HubSpot CRM is a top choice for small businesses seeking an all-in-one CRM solution. Renowned for its intuitive design and comprehensive capabilities, it streamlines customer relationship management by consolidating various functionalities into a single platform.

With HubSpot CRM, small businesses can efficiently track sales activities, manage customer interactions, and execute marketing campaigns.

Its integration with HubSpot’s marketing suite allows seamless campaign management across email, social media, and other channels.

The platform’s real-time sales activity tracking and clear sales pipeline view make it invaluable for enhancing business operations and customer engagement.

#5. Less Annoying CRM

Image Credit: Less Annoying CRM
Contact:help@lessannoyingcrm.com (Email)
Price:$15 per user per month
Key Features:Unlimited contacts and custom fields
User-friendly pipelines and email logging
Task management features 25GB file storage per user
Mobile access and user permission controls

Simplifying CRM to its core, Less Annoying CRM offers a straightforward experience at $15/user/month. With its single plan, you get everything: unlimited contacts, custom fields, pipelines, and 25GB of file storage per user.

The platform excels in email logging and task management, ensuring ease of use for small businesses. Its mobile access and user permissions features make it ideal for on-the-go business management, all with a guarantee of uncomplicated software and excellent customer service​.

#6. SuiteDash

Image Credit: SuiteDash
Contact:questions@suitedash.com (Email)
Price:Free 14-day trial  
Paid plans start from $19 – $99 per month (USD)
Key Features:Comprehensive CRM capabilities
Integrated project and task management
Invoicing and recurring billing features
File sharing functionality
Tailored for various professional niches

SuiteDash provides an all-in-one business software solution optimised for small and medium-sized businesses. It encompasses various features, including CRM, project and task management, invoicing and recurring billing, and file sharing.

The platform is particularly effective for various professional niches such as digital and website agencies, accounting, financial services, and more, making it a versatile CRM software for small businesses.

#7. Monday Sales CRM

Image Credit: Monday Sales CRM
Contact:Visit their website to fill out a contact form
Price:Free trial available  
Paid plans start from $10 – $24
Key Features:Unlimited contacts and pipelines
Advanced account, contact, and deal management
Integration with Gmail and Outlook
Sales forecasting and customisable email templates
Email tracking and automation

Monday Sales CRM, one of the best CRM software for small businesses, offers a range of pricing plans starting from $10/seat/month, making it accessible for different business sizes.

It features unlimited contacts and pipelines, advanced account, contact, and deal management, and integrates seamlessly with Gmail and Outlook.

The Pro plan, at $24/seat/month, includes sales forecasting, customisable email templates, and email tracking and automation, providing insights into the entire sales cycle and enhancing email communication efficiency.

#8. ActiveCampaign

Image Credit: ActiveCampaign
Price:From $29 – $149 (USD)
Key Features:Personalised email and interaction automation
Lead-driving marketing automation
CRM for sales automation and lead engagement
Over 900 integrations with various apps
Sales analytics with lead scoring  

ActiveCampaign propels businesses forward with its advanced automation capabilities. This platform is exceptional for crafting personalised communications and automating diverse tasks, ensuring a consistent experience across the board.

It stands out with its marketing module, empowering businesses through personalisation and data unification within a centralised platform.

Additionally, ActiveCampaign for Sales offers a CRM solution for sales teams to efficiently manage and engage leads, bolstered by over 900 integrations, including Shopify and WordPress, making it an invaluable tool for businesses to streamline their sales and marketing processes.

#9. Pipedrive

Image Credit: Pipedrive
Contact: support@pipedrive.com (Email)
Price:From $12.50 – $74.90
Key Features:Lead management with chatbot integration
Communication tracking for calls and emails
Automated administrative tasks
Customisable sales reports
Mobile access with extensive app integrations

Pipedrive excels in helping businesses prioritise deals, track performance, and predict revenue with precision. Its strength is managing leads and deals fed continuously from custom chatbots and web forms.

Pipedrive ensures complete visibility and control over communications, including calls and emails. Its automation eliminates busy work, while insights and reports provide deep insights into custom metrics.

Additionally, Pipedrive ensures robust privacy and security, accessible via mobile apps and over 350 integrations. Its ability to customise reports and track sales performance in real time makes it a powerful tool for any business.

#10. Nimble

Image Credit: Nimble
Contact:sales@nimble.com (Email)
Price:$29.90 per month
$24.90 per month
Key Features:Relationship-focused CRM for teams
Unified contact data from multiple sources
Cross-platform accessibility
Workflow management for growth
Microsoft and Google integrations, with email marketing features

Nimble CRM, the best CRM software for small businesses in Singapore, enriches contacts with crucial social and business data, streamlining workflows effectively across all channels.

It’s tailored for relationship-focused sales professionals, solopreneurs, and business teams. Nimble offers unique features like relationship management, social profile matching, and browser and email extensions.

Its focus on managing business processes through workflows and automation, along with group email marketing and extensive Microsoft and Google integrations, makes Nimble an ideal choice for businesses prioritising relationship building and streamlined operations.

#11. BenchmarkONE

Image Credit: BenchmarkONE
Contact:Visit their website to fill out a contact form
Price:Free trial available  
Paid plans start from $199 – $399
Key Features:Integration with email clients for conversation tracking
Dynamic segmentation and lead scoring
Real-time activity and website tracking
Comprehensive deals pipeline analysis

BenchmarkONE is an all-in-one sales and marketing software tailor-made for small businesses and marketing agencies in Singapore. It integrates directly with email clients, enabling users to keep tabs on inbox conversations within contact profiles.

Its dynamic segmentation and lead scoring allow for targeted communication, enhancing the efficiency of outreach efforts. Real-time activity monitoring and a comprehensive deals pipeline further empower businesses to track progress and identify sales opportunities.

BenchmarkONE’s integration with Gmail and Outlook streamlines workflow, making it a practical and efficient tool for propelling relationships into sales.

#12. EngageBay

Image Credit: EngageBay
Price:Free trial  
Paid plans start from $12.74 per user per month – $101.99 per user per month
Key Features:Unlimited contact storage and management
Deal management and sales automation
Advanced marketing automation features Email sequences and template builder Integrated helpdesk with ticket management

EngageBay offers a unified CRM solution that manages various business activities, including sales, marketing, and customer support. With unlimited contact storage, it excels in building strong customer relationships.

Its marketing automation features save time by automating processes and delivering personalised messages. The helpdesk software and live chat capabilities enhance customer support efficiency.

EngageBay’s all-in-one marketing & sales CRM, recommended for being affordable, is perfect for growing revenue and managing contacts quickly.

Its comprehensive sales CRM features, including data analytics and third-party integrations, make it a robust choice for businesses aiming for holistic customer engagement.

#13. Copper

Image Credit: Copper
Price:$29 – $129 (USD) per user per month
Key Features:Full integration with Google Workspace
Centralised contact and email management
Visual sales process tracking in pipelines
Productivity tools within Google Calendar and Gmail Extensive integration with tools like Mailchimp, QuickBooks, and LinkedIn

Copper seamlessly integrates with Google Workspace, offering intuitive CRM solutions that complement Gmail, Google Calendar, and Google Drive. It centralises contacts and email conversations, providing a comprehensive history of interactions.

Copper’s visualisation of the sales process aids teams in tracking opportunities. Integrating productivity tools into Google Workspace enhances workflow efficiency.

Copper also supports various integrations, ranging from Mailchimp to QuickBooks, making it a versatile and effective CRM tool for businesses leveraging Google’s suite of applications.

#14. Nutshell

Image Credit: Nutshell
Price:$16 – $67 (USD)
Key Features:Sales automation for maximum efficiency
Detailed reporting and analytics
Comprehensive email marketing tools
Web form collection for lead capture
Team collaboration and contact management

Nutshell CRM is dedicated to boosting small business growth in Singapore. Its sales automation capabilities put time-consuming tasks on autopilot, while its reporting and analytics features effectively track and forecast sales performance.

Nutshell excels in email marketing, offering tools for creating targeted campaigns. Its web form collection and comprehensive contact management ensure seamless lead capture and storage.

The software integrates with Google Suite and Microsoft 365, along with other tools like PandaDoc and QuickBooks, making it an all-encompassing solution for small businesses looking to enhance their sales and marketing efforts.

#15. Streak

Image Credit: Streak
Price:Free trial available  
Paid plans start from $15 per user per month – $129 per user per month (USD)
Key Features:Automatic data capture from contacts and emails
G Suite integration for efficient data access
Email, notes, and call log sharing among team members
View tracking and mail merge options
Customisable pipeline management for various workflows

Streak revolutionises CRM by integrating directly within Gmail, streamlining business workflow in Singapore. Its unique feature of automating data capture from contacts and emails ensures a smooth pipeline management process.

Streak’s deep integration with G Suite facilitates quick access to data, while its hive-mind feature allows seamless sharing of emails, notes, and call logs with your team.

The software supercharges your inbox with functionalities like view tracking, mail merge, and scheduled email sending, making it a potent tool for managing diverse workflows like sales, project management, and support, all from your inbox.

#16. Bitrix24

Image Credit: Bitrix24
Contact:info@bitrix24.com (Email)
Price:$49 – $399 (USD)
Key Features:Customer contact centre and detailed reporting
Comprehensive sales pipeline management
Lead tracking with web forms
Multichannel communication and marketing automation
Sales analytics and a mobile app for on-the-go management

Bitrix24 is a comprehensive CRM solution ideal for small businesses in Singapore striving to enhance customer relationships and improve business efficiency.

It boasts many features, including a customer contact centre, detailed reports, a sales pipeline, and multichannel communication.

Bitrix24’s CRM tools are complemented by marketing automation, AI features, and mobile app accessibility, making it a versatile choice for businesses juggling thousands of customer interactions effectively.

With its focus on increasing communication and tracking progress, Bitrix24 aids businesses in staying fully aware of their clients’ needs.

#17. Agile CRM

Image Credit: Agile CRM
Contact:care@agilecrm.com (Email)  
sales@agilecrm.com (Email)
Price:Free trial available  
Paid plans start from $8.99 – $47.99 (USD)
Key Features:Integrated sales, marketing, and service automation
Telephony, appointment scheduling, and project management
Marketing automation and landing page builder
Social media integration and email marketing
Comprehensive helpdesk and ticketing system

Agile CRM stands out as the best CRM software for small businesses in Singapore, offering an all-in-one, affordable, and next-generation platform.

It automates sales, marketing, and service in one cohesive system, preventing data leaks and ensuring consistent messaging. Agile CRM excels in contact management, deal tracking, telephony, and appointment scheduling.

Its marketing capabilities include automation, landing page building, and social media integration, while the service suite offers a comprehensive helpdesk, feedback analysis, and ticketing system.


#18. SugarCRM

Image Credit: Sugar CRM
Contact:+65 6929 0889 (Call)  
salesna@sugarcrm.com (Email)
Price:$49 – $1,000 (AUD)
Key Features:Robust cloud infrastructure with AI-powered predictions
Comprehensive configuration and customisation options
Time-awareness for detailed customer journey tracking
Marketing automation and sales force automation
Customer service platform for enhanced customer experiences

SugarCRM offers a robust platform for sales, marketing, and service integration, catering to the needs of small businesses in Singapore.

Its cloud infrastructure ensures scalability and security, while AI-powered predictions aid customer and business insights. SugarCRM’s comprehensive configuration and APIs allow for deep customisation.

The platform’s unique time-awareness feature captures every change in the customer journey, offering improved situational awareness.

With SugarCRM, businesses can manage marketing automation, accelerate the sales cycle, and create better customer experiences, all while maintaining control over their technology stack and enjoying the flexibility of customisation.

#19. Insightly

Image Credit: Insightly
Price:$29 – $99 (USD) per user per month
Key Features:Sales Pipeline & Lead Management
Opportunity Management with Customisable Pipelines
Business Workflow & Process Automation
Validation Rules & Advanced Permissions
Comprehensive Project & Task Management

Insightly CRM is a top-tier solution for small businesses in Singapore, combining affordability with robust features. This scalable cloud platform grows with your business, offering a user-friendly experience across your organisation.

Insightly excels in building and converting sales pipelines, managing leads effectively, and providing insights to propel business growth. Its sales lead tracking and opportunity management create velocity through your sales process.

Moreover, the platform automates business workflows, preserving data integrity, and streamlines project management, making it an indispensable tool for building lasting customer relationships.

#20. Keap

Image Credit: Keap
Price:$159  – $229 per month
Key Features:Automated Lead Capture and Organisation
Centralised Data Management
Personalised Follow-up Triggers
Easy Migration from Competing Platforms Integration with Key Business Apps

Keap’s client management software is ideal for small businesses in Singapore, offering organised and automated follow-up processes. Its automated lead capture and centralised data management provide unmatched efficiency.

Keap’s personalised follow-up triggers convert more leads, and its hassle-free integration with apps like Gmail and QuickBooks enhances its utility.

The CRM’s ability to boost lead capture efforts and its user-friendly mobile app make it a powerful tool for streamlining customer interactions and enhancing business operations.

#21. Freshworks

Image Credit: Freshworks
Contact:sales@freshworks.com (Email)
Price:Free trial available
Paid plans start from $15 – $69
Key Features:Comprehensive Customer Service and Marketing Integration
AI-Powered Insights and Analytics
Customisable and Scalable Neo Platform
Extensive Marketplace with Over 1,200 Apps
Robust Collaboration and Communication Tools

Freshworks offers comprehensive CRM software for small businesses in Singapore, encompassing every aspect of customer delight. It integrates customer service, marketing, and sales CRM, facilitating effortless customer interactions and lead conversion.

Freshsales, a part of Freshworks, accelerates the sales cycle with AI-powered insights. Its customisable and scalable Neo Platform offers endless customisation and easy integration with over 1,200 apps.

Freshworks stands out with its AI capabilities, multichannel messaging, and robust analytics, making it an all-encompassing CRM software for small businesses.

#22. Vtiger CRM

Image Credit: Vtiger
Contact:sales@vtiger.com (Email)
Price:$12 – $42
Key Features:Unified Customer
Data View and Analytics
Intelligent Sales CRM with Contact Management
Multichannel Help Desk and Support Center
Efficient Marketing Automation
Comprehensive Project and Task Management

Vtiger One offers a unified view of customer data, insightful analytics, and robust integrations, making it a versatile CRM for small businesses in Singapore.

It enhances customer engagement, accelerates deal closures, and fosters brand loyalty. Vtiger’s intelligent sales CRM provides a 360-degree view of contacts, efficient deal management, and multi-touchpoint communication.

Its support centre, marketing automation, and project management capabilities streamline customer interactions and internal processes, ensuring efficient management across various business functions.

#23. Zendesk

Image Creidt: Zendesk
Price:$19 – $115 per user per month
Key Features:AI tools and workflow automation for agent efficiency
Unified workspace for faster channel switching
Omnichannel support (email, live chat, phone, social media)
Customisable reporting and analytics
Seamless integration with business tools

Zendesk, a powerful support software, is perfect for small businesses in Singapore seeking to maximise agent efficiency and drive better customer conversations.

With AI tools and workflow automation, Zendesk enables agents to solve issues faster in a unified workspace. Its omnichannel support allows customers to reach out via email, chat, phone, and social media, enhancing interaction flexibility.

Zendesk’s adaptability is further reinforced by its out-of-the-box reporting and analytics, helping businesses measure performance and spot customer trends, making it an essential tool for any customer-focused small business.

#24. Spotler

Image Credit: Spotler
Price:Free 14-day trial  
Paid plans start from $21 – $64
Key Features:Sales management and customer interaction tracking
Comprehensive marketing campaign management
Efficient customer service management
User-friendly CRM with easy setup
Built-in email marketing and GDPR compliance

Spotler CRM, tailored for small businesses, offers a comprehensive system to manage sales, marketing, and customer support. Its easy-to-use yet powerful features make it an award-winning choice for growing B2B teams in Singapore.

Spotler CRM simplifies sales management, provides robust marketing tools, and ensures efficient customer service. The CRM’s intuitive design allows for quick setup and simple operation, supported by free and friendly customer support.

Additionally, its built-in email marketing capabilities and GDPR compliance make it a safe and efficient choice for small businesses looking to streamline their operations and grow their business.


#25. NetSuite

Image Credit: Netsuite
Contact:Visit their website for more information
Price:Visit their website for more information
Key Features:Streamlined lead-to-cash processes
360-degree customer view and sales performance management
Salesforce and marketing automation
Comprehensive customer service and support
Mobile accessibility for remote CRM data management

NetSuite CRM, ideal for small businesses in Singapore, offers a comprehensive cloud solution that streamlines lead-to-cash processes. It provides a 360-degree view of customers, improving sales performance through forecasting and commission management.

NetSuite CRM integrates seamlessly with ERP and ecommerce investments, offering sales force automation, marketing automation, and customer service support. Its mobile accessibility allows teams to manage global sales and marketing efforts remotely.

NetSuite CRM is an all-encompassing solution for small businesses aiming to grow and adapt in a dynamic market by focusing on improving productivity and customer engagement.

#26. Salesflare

Image Credit: Salesflare
Price:$29 – $99 per user per month
Key Features:Automated contact and company info-gathering
Automatic logging of meetings and phone calls
Document management per customer
Smart overview of opportunities
Digital engagement tracking

Salesflare is a simple yet powerful CRM tailored for small and medium-sized B2B businesses in Singapore. It fully automates contact and company information gathering, effortlessly capturing details from emails, social profiles, and more.

Salesflare’s unique ability to find email addresses and automatically log meetings and phone calls saves valuable time. Its document folder per customer organises exchanges efficiently.

With smart opportunity overviews and digital engagement tracking, Salesflare offers insightful customer interactions, making it one of the best CRM Software for small businesses in Singapore and teams focusing on efficiency and informed follow-ups.

#27. ADA-Asia

Image Credit: ADA-Asia
Price:Contact them for more information
Key Features:Centralised customer data management
Omnichannel CRM for personalised customer experience
Advanced AI/NLP engine for conversational commerce
Multilingual omnichannel chatbots
Integrated performance marketing and creative content studio

ADA for Marketing’s CRM platform is designed to transform marketing efforts, centralising customer data for enhanced lead management and conversions.

It’s ideal for Singapore’s small businesses seeking a unified customer experience with connected analytics and marketing solutions.

ADA focuses on creating a seamless, omnichannel customer experience, offering services like the WhatsApp Business Solution for increased sales and engagement.

It also includes advanced AI/NLP engine capabilities and multilingual omnichannel chatbots, making it a comprehensive choice for businesses aiming to elevate their marketing strategies and customer engagement.

Conclusion About The Best CRM Software For Small Businesses In Singapore

Selecting the suitable CRM software for small businesses in Singapore is a pivotal decision. Each CRM platform discussed in this list offers unique features and capabilities tailored to every business’s diverse needs.

From automating critical processes to providing deep customer insights, these CRM solutions are instrumental in optimising customer relationships and driving business growth. Choose a CRM system that aligns with your specific requirements.

Leverage these tools to enhance efficiency, improve customer engagement, and achieve their strategic goals.

Note: For the latest and most recent updates on the above recommendations, refer to their respective website for the most accurate information.

Frequently Asked Questions About The Best CRM Software For Small Businesses In Singapore

What Key Features Should I Look For When Choosing CRM Software?

Key features to consider in CRM software include contact management, sales and marketing automation, analytics and reporting, customisation capabilities, and integration with existing tools and apps.

How Can CRM Software Assist In Marketing For Small Businesses?

CRM software helps segment audiences, automate marketing campaigns, track customer interactions, and provide insights for targeted marketing strategies, thereby enhancing customer engagement and conversion rates.

What’s The Difference Between ERP And CRM Software?

ERP (Enterprise Resource Planning) software manages overall business operations like finance, HR, and supply chain.

In contrast, CRM (Customer Relationship Management) software focuses on improving customer relationships, sales tracking, and marketing efforts.

What Are The Best Practices For Implementing CRM Software?

Best practices include:

  • Clearly defining business objectives.
  • Ensuring team training and buy-in.
  • Starting with essential features and gradually expanding.
  • Regularly reviewing and customising the CRM to meet evolving business needs.

Do All Small Businesses In Singapore Need CRM Software?

While not mandatory, CRM software is highly beneficial for most small businesses in Singapore, especially those looking to efficiently manage customer data, improve sales and marketing strategies, and foster better customer relationships.

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